Facebook Comment Automations

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There’s a tool you can use to turn your Facebook page audience into customers – the “Facebook Comment Automations” Tool.

You can make your Messenger chatbot send an automatic reply (Public reply) to an audience’s comment on your FB page post and a Messenger inbox message (Private reply) to start a private conversation immediately afterwards. 

You can customize the chatbot’s auto-reply with either a simple Text or send a Flow to both Public Reply and Private Reply. This will help your business to increase engagement with your audience.

To use this tool, navigate to Tools > Facebook Comment Automations.

Create New Facebook Auto Comment Tool

On the Facebook comment tool section, click the “Add Post” button above the table and you will get the tool setup wizard-like as similar to the image below.

In this setup window,

Tracks Comments on – You can choose which posts you can use this comment tool to give auto-reply by Messenger chatbots.

  • All Posts – Comment tool will work on all of your Facebook page’s posts.
  • Specific Posts – Comment tool works for particular (specific post). You can choose that specific post after selecting this option on the drop-down menu.

Reply To – You can build a rule to make your chatbot send auto-reply messages for particular comments in all or specific posts.

  • All comments – Chatbot will reply to all the comment in the post
  • Comments Matching Rule – You can create a rule that the chatbot has to send auto-reply for certain comments that contain specific words or exact words.
  • Comments matching the Setup AI/Dialogflow: This rule will let the chatbot reply for comments matching keyword or training phrase in the Setup AI/Dialogflow.

Private Reply with – Choose the form of your chatbot reply to the person’s Messenger inbox. You can use flows, products, plain text, events, elections, news, and vendors.

Publicly Reply on Comment – Trigger a auto-reply for every comment that your post will get in Facebook. Add multiple variations of these auto-comments using “Add Variation” field in this setup wizard.

More Options (Optional) – Even though this additional setup steps are optional, it will help you to give additional power to your Messenger chatbot using this Facebook comment tool

  1. You can set negative keywords in the setup that the Messenger chatbot don’t have to respond when they find the excluded words on the comment section.
  2. You can configure the chatbot to reply to the people who are not your chatbot subscriber.
  3. Like the users’ comment automatically.
  4. Make your chatbot reply to the user who are already commented on your previous Facebook posts.
  5. Set the chatbot to not trigger auto-comment for the reply in comment section.

Hope this article helps you to know about the “Facebook Comment Automations” tool on the Elegant Bots platform.

Best Practices

To ensure great results, please implement Best Practices as follows:

  1. To avoid being Spammy with just one standard reply, have as many variations as possible such as the one shown on image below. 
Public Reply

2. When creating a Private Reply, you cannot just Bombard your audience with tons of messages right away. When they Click the “Start” button it’s like they’re giving you permission to send more messages. You have to initiate a Private Chat ( Private Reply ) with your audience Tactfully & Subtly using an Opt-in Flow such as the one on the image below. 

Note: You can install a sample Opt-in flow on the template store or get it directly here

 Note: Private Reply allows a business to send a single message to a person who published a post on your Facebook Page or who commented on a post or comment on post on your Facebook Page. Check here for more information.